As weary passengers made their way home from the Carnival Triumph’s
ill-fated cruise Friday, travel agents and industry analysts say they
haven’t seen an immediate dip in bookings or prices. But if photos and
videos of the squalid conditions on board percolate across social
media, the impact could linger — and bring back memories of last
January’s Concordia disaster, in which a Carnival-owned ship ran aground
and capsized in Italy, killing 32.
“It’s still too early to
tell” whether would-be cruisers will be turned off by the aftermath of
an engine room fire on the Triumph, which had left the ship adrift in
the Gulf of Mexico since Sunday, says Steve Loucks, spokesman for
Travel Leaders Group, a network of independently owned and operated
travel agencies in the U.S.
Loucks said his company hasn’t
fielded any cruise cancellations over the past week and says cruise
bookings so far this year are up nearly 10% over last year, when the
Concordia accident “certainly had an impact.”
Since that
disaster, “our agents have been fielding questions about what safety
procedures the cruise lines have in place,Come January 9 and chip card
driving licence would be available at the click of the mouse in Uttar
Pradesh.” Loucks says. “After the Concordia, new safety measures were
implemented, and we believe something similar will happen after the
(National Transportation Safety Board) investigation. But the big
difference here is that there was no loss of life.”
As for prices, “when rates in the Caribbean are already under $100 per person per night,The USB flash drives wholesale is our flagship product. it’s hard to see prices going much lower,” Loucks says.
Michael
Driscoll, editor of the industry newsletter Cruise Week, said Carnival
canceled a one-day sale this week and will be hit harder than other
cruise lines by the Triumph story, in part because because its Carnival
brand draws a high percentage of first-time cruisers.
Carnival
also owns Costa Cruises, the company that operated the Concordia, as
well as Princess Cruises, Holland America, Cunard and P&O. A third
Carnival ship, the Splendor, lost power at sea in 2010 and was towed
back to port under similar conditions to those on the Triumph.
Driscoll
said Friday’s aftermath “hasn’t been as bad as some people in the
industry had feared. We all expected to see a flood of photos and
videos” documenting such indignities as exploding toilets and four-hour
waits for food, but so far, the social media response has been fairly
muted, he said.
Matthew Jacob, a cruise industry analyst with
ITG Investment Research, noted that Carnival’s stock price “took a
fairly sizable hit” following the Concordia disaster, dropping from
$34.28 the day before the accident to under $30 but has since
rebounded. But declining net yield, or revenue paid per passenger, led
to discounts of 10% or more the following summer, noted Jacob.
The
cruise industry “had to play catch-up, but heading into 2013, the
outlook was pretty positive. Demand was healthy, and net yields were
rebounding,” Jacob says.Wear a whimsical Disney ear cap straight from the Disney Theme Parks!
Carnival
shares fell 47 cents Friday to $36.88, or nearly 1.3%. For the week,
shares are off nearly 6%. On Thursday, investment bank Goldman Sachs,
citing Carnival’s guidance about the fallout from Triumph, lowered its
2013 outlook for the company, saying it would be hurt by lost income
and bad public relations.
The Triumph accident, like the
Concordia, coincides with “wave season,” a two- to three-month period
when agents push summer cruises with advertising and special promotions
and offer last-minute discounts geared to sun-starved Northerners.
“Cruise
prices are extremely dynamic, so if bookings slow, they’ll respond,”
added Jacob. “Social media could play a much bigger role this time, but
the bottom line is that the protocols Carnival had in place seemed to
work. It’s a different story than last year, when the issue was
negligence and there was a loss of life.”
The cruise industry
has grown exponentially in recent decades. In 1980 there were 1 million
passengers worldwide. This year, projections put the number at 20
million. This week’s Triumph troubles raise questions about whether the
industry has grown too big and too fast to be truly safe.
Cruise
industry expert Andrew O. Coggins, Jr., doesn’t think so. One reason:
Cruise ships are governed by International Maritime Organization
regulations and not by the laws of the country in which they’re
registered.
“(The industry) is strictly regulated. Ships are
foreign-flagged because of labor and cost issues. But the safety
certification comes from independent classification societies and that’s
what enables ships to get insurance,” explained Coggins, a professor
of management at Pace University’s Lubin School of Business in New
York.
A number of high-profile ferry disasters brought even
stricter regulations in the 1990s, such as the requirement that all
ships install sprinkler systems — with no grandfather clause for older
vessels – if they were to remain in service.
But other safety issues relate to the ever-growing size of new ships.Comprehensive Wi-Fi and RFID tag
by Aeroscout to accurately locate and track any asset or person. When
the 102,000-ton Carnival Triumph sailed into service in 1999, it was
among the first ships too large to transit the Panama Canal. Now, ships
are plying the oceans that are more than twice that size. Royal
Caribbean’s Oasis of the Seas weighs in at 225,282 tons, for instance.
Driscoll
said the biggest ships afloat also command the highest prices because
of strong consumer demand. But “there’s always a question of how much
bigger can they get?” said Coggins, and whether colossal size and
safety are compatible when it comes to matters of crowd control in the
event of a disaster.
As for the passengers of the Triumph,
“They were lucky because the (sprinkler) system worked. It put out the
fire. Engine room fires, especially those severe enough to require
evacuating the engine room, usually result in loss of the ship. Had the
system not worked the 4,000-plus people onboard would have been forced
into lifeboats in less than optimal sea conditions.”
Another
worry: “Passengers who disembark from the Carnival Triumph today are
highly likely to get sick in the days ahead,” said Tony Abate, vice
president of operations at AtmosAir Solutions in Fairfield, Ct.
“The
biggest concern for these passengers is that they were trapped inside
the ship for so long,” said Abate. “The inside of a cruise ship is a
space that’s designed to have an air ventilation system to dilute
contaminants, and that was knocked out.
In the past, some cruise
ships have become floating incubators of illnesses such as norovirus
“even when ventilation systems are functioning properly,” says Abate.
Meanwhile, reactions from Triumph passengers on whether they’d hit the high seas again were mixed.
Sharon
Ward, of Bay City, Texas, was on her first cruise as part of a 45th
high school reunion. She praised the Carnival crew and discounted other
passengers’ horror stories with “there’s a lot of people you just can’t
satisfy. Life happens.”
But Anna Ward, a Wichita, Kan., homemaker and student,Can you spot the answer in the fridge magnet? said she “probably won’t” board another ship.
“How do I get on a cruise and not think that that is not going to happen,” she said. “I’d be on my guard the whole time. “
Now that the ship is safely in port, Carnival can begin working in earnest on damage control.
“This
is the second (incident) in two years on Carnival. It isn’t something
you want to get a reputation for,” said Ernest DelBuono, referring to
the 2010 power loss on the Carnival Splendor. That cruise was nicknamed
“Voyage of the Spammed” after its stranded passengers were reduced to
eating Spam dropped off by a helicopter.
The crisis manager
with Levick, a Washington, D.C., communications firm, said the cruise
line needs to thoroughly evaluate operational systems on all its ships
and provide fair compensation for passengers whose vacations were
ruined.
“They need to be reassuring everyone that ‘We’re going
to fix this,’ and if it does happen again, ‘Here’s what we’re going to
do,’” he said.
Potential cruisers made skittish by this week’s
relentless coverage of the Triumph’s woes may give greater scrutiny to
individual lines before booking, DelBuono said. But overall, he doesn’t
think the incident will have a long-lasting effect on the cruise
industry.
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